In my previous role at a digital marketplace for peer-to-peer car-sharing, I distilled research insights and reframed emotional responses as principles for a good onboarding experience. These principles not only humanised our onboarding objectives but also provided a common vocabulary for the team, increased UXR insights engagement, and helped keep desired emotional impacts stay at […]
Category: UX Research
Using design thinking principles, quantitative & qualitative methods to inform product, process and strategy decisions
Facilitating user research to inform a redesign of the Australian Government’s primary source of information for carers
Validating a website redesign to promote the day while making it easier and more fun for the Australian public to plan and run celebration events
Promoting the central message, “Everyone belongs”, and driving celebrations throughout the year
Ngan H. Huynh 